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Written by Paul Noia

Ok. So you've read all the SEO articles about the importance of Page Titles, Title Tags, Meta Tags, Key Word Density, blah, blah, blah, and blah. One of the most commonly overlooked aspects of great SEO practices is content. Not content loaded with keywords, but relevant and up-to-date content.

Sadly, many small businesses make the mistake of putting up a corporate brochure style site that tells you all about their business and how great they are. What ever happened to value adding? The more relevant and up-to-date content you have on your site, the more you can expect spiders/search engine bots to visit your site for indexing, as well as your audience returning to it.

Ughhh! You say. Well, how do I come up with stuff? You're the expert in your business, industry and market right?! Well write what you know as it pertains to your expertise and knowledge base. Not only will you get better results with your online marketing efforts, but you'll see sales increase as well. What are you waiting for? Start writing!!! For more great information you won't find on this site, subscribe to the edge today!

Marketing efforts not working? Need a "wallet friendly" way to get your products and services out there? Well what are you waiting for?!

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